Craft, material, and finish in one story
The craft behind every piece
Made by hand, finished for modern homes
Every Chouhan Rugs piece carries the quiet character of handmade textile work: patient weaving, natural material choices, and small variations that make each rug feel personal.
Our product pages show the measurements and material details, but the value of a handmade rug also comes from the process. Fibres are prepared, colors are matched, textures are built by skilled hands, and every finished piece is checked before it reaches your home.
- Handmade
- Craft-led production
- Natural
- Material-focused textures
- Checked
- Finished before dispatch
Material selection
Fibres are chosen for texture, durability, and the way they sit in real living spaces.
Artisan making
Skilled makers build the surface by hand, giving the rug its depth, touch, and natural variation.
Finishing and care
Each piece is inspected, finished, and prepared so it arrives ready to style.
What to expect from handmade rugs
- Handmade rugs may carry small color, size, and texture variations.
- These details are normal signs of human craft, not defects.
- Rotate and vacuum gently to preserve the surface over time.
Chouhan-BRD50003 Artisan Scalloped Custom Braided Jute Rug
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